Thursday, October 6, 2011

Human Rights Campaign Unveils T-Shirt Collaboration with Ke$ha

FOR IMMEDIATE RELEASE: October 6, 2011





Human Rights Campaign Unveils T-Shirt Collaboration with Ke$ha

“We R Who We R” T-shirt in celebration of National Coming Out Day, Oct 11th


Washington – The Human Rights Campaign - the nation’s largest lesbian, gay, bisexual and transgender civil rights organization - is unveiling a collaboration with pop star Ke$ha to encourage everyone to celebrate their inner superstar and come out for equality.  National Coming Out Day - a globally celebrated event encouraging LGBT people and their supporters to be visible by living open and honest lives – is celebrated each October 11th. The theme for 2011 NCOD is “Coming Out for Equality.”

Although known for her distinctive style and sassy lyrics, Ke$ha’s smash hit “We R Who We R” has become an anthem in its own right. Resonating closely with the ideals of “Coming Out for Equality” is the song’s empowering message about self-expression and unique identity. “Much like a zebra doesn’t change its stripes, we hope people of all walks of life, LGBT and straight allies, celebrate themselves and their unique contribution to the fight for equality,” said HRC president Joe Solmonese.

As part of the Musicians for Equality series, the unisex T-shirt features a purple zebra, an empowering color which symbolizes 'spirit' on the rainbow flag, a symbol for LGBT Pride and the inspiring words, "We R Who We R" along with HRC's equality logo and Ke$ha's signature on the front. The Musicians for Equality series is a collaborative project from the Human Rights Campaign which celebrates musical artists' contributions to the fight for LGBT equality and universal acceptance.  From straight allies offering messages of hope to openly LGBT artists sharing their personal experiences, each musician has made a commitment to achieving equal rights for all. Energized by collaborations with designers Marc Jacobs, Michael Kors, Kenneth Cole, Calvin Klein, Perry Ellis, Christian Siriano, Heatherette, Alex & Chloe, Nike and American Apparel, HRC is proud to offer musical voices to the growing chorus of LGBT rights supporters.

100% of the proceeds from this t-shirt will support HRC's commitment to LGBT equality. The t-shirts will be sold at HRC Stores in Provincetown, MA; San Francisco, CA; Washington, D.C.; and shop.hrc.org.  They are constructed of 100% cotton and retails for $35.  Only 1,000 T-shirts will be produced.  

To buy the shirt, visit shop.hrc.org.


Learn more about National Coming Out Day and find out how you can donate your Facebook status to spread a message about equality.

The Human Rights Campaign is America’s largest civil rights organization working to achieve lesbian, gay, bisexual and transgender equality. By inspiring and engaging all Americans, HRC strives to end discrimination against LGBT citizens and realize a nation that achieves fundamental fairness and equality for all.
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